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All aboard the world’s first electric ride-sharing car!.

At the TechCrunch event in Berlin on 4 December 2017, MOIA, the mobility start-up from the Volkswagen Group unveiled its very own comprehensive ride pooling concept. Fully-electric and optimised for ride-pooling services, the concept car is in line with MOIA’s goal of providing mobility options that will help reduce traffic in major cities, with a mission of having ‘One Million Cars Off the Road’.


“We started one year ago at TechCrunch in London with the vision of partnering with cities to improve the efficiency on their streets. We want to create a solution for the typical transport problems that cities face, such as traffic, air and noise pollution, and lack of space, while simultaneously helping them reach their sustainability goals,” said Ole Harms, CEO of MOIA.



If you’re someone who appreciates a fair amount of personal space, the MOIA car also prides itself on providing just that. It fits six passengers comfortably, is designed with standalone seats and has plenty of legroom. For a more indulgent ride experience, seats also come with dimmable reading lights, USB ports and Wi-Fi for greater convenience on-the-go. Luggage too can be stored in a spacious area next to the driver.

In addition, a customer app will be introduced where passengers can book and pay for a ride in a MOIA. Customers will be able to check ride costs and which cars are available for booking. Passengers headed to similar destinations will be grouped together to avoid detours too. On top of this, a driver app and fleet management system will be present to make it an all one comprehensive package.


Wondering when you’ll hear more about this impressive initiative? Mr. Harms had this to say: “In 2018, we’ll be ready to launch our ride pooling concept internationally and take the first steps toward our goal of reducing the number of cars in major cities by one million in Europe and the USA by 2025.”