Global News

Volkswagen wins Plus X Award for ‘Most Innovative Brand’ three times in a row.

For the third year in a row, Volkswagen has clinched the acclaimed Plus X Award for being the ‘Most Innovative Brand’, the highest distinction available.

The Plus X Award honours brands for advances in quality and ground-breaking character in product experience. Each year, entries are judged by an independent international jury. The jury for this year comprised experts from 26 sectors.

This year, Volkswagen was praised for its excellent design and brand experiences. Said Frank Kreif, chairman of the jury, “Volkswagen has shined for years with exceptionally high-quality designs and innovative vehicle technology. The brand was once again able to convince the Plus X Award jurors this year with vehicles from various classes – and with forward-looking concepts.”


On top of this, the Polo, T-Roc, Touareg, as well as the Atlas Tanoak and I.D. VIZZION concept cars clinched Product of the Year in their respective categories. As such, Volkswagen was awarded the title of the ‘Best Automotive Brand 2018’ in the automotive manufacturer category.

In response to these achievements, Klaus Bischoff, Head of Volkswagen Design had this to say: “We are pleased to be able to offer our customers exceptional experiences on every journey, resulting from sustainable design, intuitive functionality and uncompromising quality.”

Here’s to many more exceptional journeys with Volkswagen indeed!